Enough plastic is thrown away every year to circle the world 4 times. Many of us had assumed that governments, brands, and waste authorities were dealing with plastic on our behalf. But the impact of shows such as Blue Planet along with national beach cleans and high-profile campaigns have resulted in a collective wake-up call. If there were plans and strategies, they have not worked as we imagined. It would be easy to feel despondent but instead we need to turn our anger and emotion into action, starting by making a big dent in our own enormous consumption. Journalist, broadcaster, and eco lifestyle expert Lucy Siegle provides a powerful call to arms to end the plastic pandemic along with the tools we need to make decisive change.